Oh My Bot! launches India’s first Celebrity based Facebook Bot

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Following the success of the Chatbot for the promotion of the movie M.S Dhoni, Oh My Bot ! suggested an engaging Facebook Chatbot on the pages of the actors Hrithik and Yami from the Indian film ‘Kaabil’ through which their fans can interact with them and receive the trailer of the movie personally on a one on one chat.

The Facebook Chatbot, was hosted on the Messenger of Hrithik and Yami’s Facebook Page for desktop and mobile.

The BOT was designed as a simple conversational BOT that interacts with the Fans with an audio message from the Star through which they communicate and share the trailer link to fans who pinged them on messenger.

The trailer of the movie was shared on the date of the trailer launch (on 26th October) with the users through the Chatbot. Users also received a personally autographed poster of the movie from the star with a special message.

Read the full article published in Digital Market Asia.