Digital vs Chatbot Agency : What Should Your Company Choose ?

After the arrival of Chatbots on Facebook Messenger, one can predict that the other tech giants will follow suite with Bots on WhatsApp, Kik, Skype and more. When it comes to the creation of chat bots a question that puzzles everyone is, who should develop a chatbot, is it traditional digital agencies or a dedicated agency specialised in developing chatbots? Which one is better?

The specific requirements of users and brands along with certain technical constraints can be best understood only by an expert. Any brand or business that decides to build a chatbot must consider minimum risk and scope for error. A dedicated chatbot agency always has the necessary and vast expertise needed to undertake a chatbot project.

Here’s an overview of the assistance that only a specialised Chatbot agency can perform:

  • Analysis of expectations of the target audience on Instant Messaging Applications
  • Configuring a unique home screen: each user is greeted with a personalised message
  • A well defined scope of how a chat bot can help your business
  • An analysis of expectations of automated conversations for the business
  • The design & development of a bot including hosting it on the platform
  • The level of interaction with the users and customers before human intervention
  • Round the clock technical assistance
  • Human moderation services to further enhance the conversation with customers
  • Integration with the brand’s CRM software: for the chat bot this is often used for effective customer service.

It is therefore important to consider a dedicated chatbot agency to develop a conversational user interface to ensure the most effective results on your decision.

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